Why We Exist

We help executives navigate the two biggest transformations of their careers—leading high-stakes change inside organizations and building their own authority-driven business.

Through Transformation Advisory, we guide senior leaders in driving complex change with clarity and impact. And through the Executive Business Studio, we help experts turn their experience into a market-leading business. Whether you’re shaping the future of a company or creating your own, we provide the strategy, structure, and support to make it happen.

Transformation Advisory

If your executive team is leading high-stakes change but struggling with alignment, execution, or momentum, this is for you. Our strategic advisory helps senior leaders drive complex transformations with clarity, confidence, and speed—so critical initiatives don’t stall. Same leaders. Bigger impact.

Executive Business Studio

If you’re an experienced leader ready to build your own business but unsure where to start, this is for you. We help executives turn their expertise into a high-value business with clear positioning, scalable offers, and a market authority voice—so they can create financial and professional freedom on their terms. Same expertise. New opportunities.

What people are saying.

  • “Chris and team are amazing and I highly recommend!! For organizations that want to “level-up” their team’s connectedness … you won’t be disappointed."

    Kendra Ketchum

  • “Chris is a phenomenal coach and mentor. He's considerate, calm, yet direct with his advice, feedback or background anecdotes. Highly recommended."

    Jim Baker

  • "Working with Chris gave me a chance to talk through challenges with someone who’s faced them, and have a partner not blow smoke about my short comings."

    Steve McClure

Why Leaders Work With Us

The two hardest transitions in an executive’s career? Leading high-stakes change inside organizations and stepping out to build something of their own. We help leaders do both.

At People Before Things, we partner with executives to drive transformation with clarity, alignment, and impact. Our founder, Chris Laping, helps leaders navigate these challenges because he’s lived them firsthand.

During his C-level career, colleagues often said his unique, unduplicated strength was developing people and teams. That’s why he left the C-suite to focus on it entirely.

Since then, he’s:
✅ Written a bestselling book, People Before Things—helping 300,000+ leaders worldwide.
✅ Led enterprise transformations that delivered 10x business results.
✅ Built a multi-million-dollar business helping executives do the same.

His career highlights include:
🔹 4-time CIO & former tech CEO
🔹 3-time InfoWorld 100 Award Winner
🔹 Named Top 5 Social Business Leader by The Economist
🔹 Recognized as an InformationWeek Social Business Technology Leader

Whether you’re driving major change inside an organization or building your own legacy, we provide the expertise, strategy, and support to make it happen.